Spotify Canvas

CREATIVE DIRECTOR | THE MILL

To celebrate the new format, we worked alongside FIG to create Canvas Records, a record store re-imagined, featuring 100+ interactive records showcasing a selection of Canvases from cutting-edge artists. During the one day experience at Austin City Limits, an audience of music industry VIPs was invited to browse through the pieces, seeing up close and personal how moving artwork creates an entirely new and powerful dynamic between creators and their audience. The experience encouraged artists at the festival to get involved and extend their art through visuals with the Canvas feature.